Do you want to enrich your MailChimp Subscribers in real-time with feedbacks collected through your surveys ?
Connect your MailChimp account to Skeepers Feedback Management using our connected app to fully leverage its data enrichment features.
For a better understanding of mapping, refer to our article Enriching CRM data through mapping.
Requirements
- Have the MailChimp connected app set up and activated on your Skeepers account
- Identify the data you want to exchange between the two tools
- Associate a segment to your campaign with one of the attributes identifying the respondent in your MailChimp Subscriber (usually the email address)
Setup
Once your MailChimp connected app is set up and your data mapping is configured, you can create new post-feedback actions (learn more about post-feedback actions) within your campaigns.
Start by accessing one of the campaigns where you want to send respondent data to MailChimp. Navigate to the "Actions" tab and begin configuring your action.
The key is to configure the "THEN" condition with "Feed an application." Then, simply choose the MailChimp mapping that fits your needs.
In the following example, we chose to feed MailChimp when a customer provides negative satisfaction feedback in this survey following their an intervention. The customer will then be identified as such in MailChimp.
If you have any questions, feel free to contact our Customer Care team.